Would you join Danny’s Audience Business Masterclass if he promised that you’ll earn $3000 to 6000/month within your first year?

What if he promised to refund your entire course fees as well as pay you an extra $1000 out of his own pocket if you didn’t make at least $3000/month within one year?

Would you sign up?

I didn’t.

It seemed too good to be true.

And anything too good to be true is probably not true, right?

So I checked out Danny Iny. Danny is the founder of Firepole Marketing and best-known for his prolific guest posting, which earned him the title “ The Freddy Krueger of Blogging”. He’s also the author of the Amazon bestseller, Engagement from Scratch, and the Naked Marketing Manifesto (both available free of cost). So that was a bit of an all right.

Then I Googled “Danny Iny’s Audience Business Masterclass reviews.” I couldn’t find any negative reviews. Not one. Unbelievable.

Next, I emailed Danny a couple of times asking him some questions about the masterclass. Both times, he responded within 24 hours.

Finally, I checked out every aspect of his course – I read the masterclass sales page and the FAQs, repeatedly.

I did find these caveats in this infographic:

“You can do this masterclass if…

  1. You’re an expert in something people care about
  2. You’re willing to work your ass off
  3. You can do this without earning anything for a      while, and
  4. You’re reasonably smart, willing to figure things      out”

(Just to clarify, by “expert” Danny means you should be reasonably knowledgeable about your chosen topic and be able to talk about it for 30 minutes.)

In addition, you have to follow these four steps in the right order:

  1. Build the Foundation
  2. Cultivate Relationships
  3. Launch Explosively
  4. Profitable Offers

To accomplish these four steps, the course material is delivered in 14 weekly lessons in video, audio and text format. Most importantly, the weekly lessons contain specific assignments designed to take you step by step to a successful online business.

Danny also promises unlimited email access to him and his team as well as free technical support for the first three months.

However, I procrastinated for four more days before finally signing up for the masterclass. Frankly, I still wasn’t fully convinced that I could have a successful online business within a year. My self-doubt and fear of failure have deep roots. And I belong to the “I’ll believe it when I see it” tribe. It’s like having a bone stuck in my throat.

So I had to promise my fearful internal critic that if I wasn’t satisfied by the quality of the course material in the first three weeks, I would ask for a refund before the end of the first month. As Danny says, “No harm, no foul.”

After joining the masterclass, in the first week, I learned how to identify my audience, select my niche, ensure that there is a big enough market for my niche and analyze my competition. I’m beginning to appreciate Danny’s systematic approach and his attention to detail.

And my internal critic has started to shut up.

[Take note: Rohi’s e-book “200 Humorous Tweetable Quotations” is available for free download from Amazon KDP from 27th to 29th November, Wednesday (Pacific Time): http://www.amazon.com/200-Humorous-Tweetable-Quotations-ebook/dp/B00DG6DU34/]

(27 November 2013)

Rohi Shetty is a medical doctor, Vipassana meditator, writer, editor, translator and blogger. His short stories and articles have been published online and in print. He blogs at http://rohishetty.com.

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