Day: 5 May 2013

Motivate Your Market Force

Motivate Your Market Force

Intro
Want me to tell you something on how you can motivate your market force in 2005. I will do so today. Tell you ideas that will power your marketing and promotions with force, if only you will appreciate their simplicity and common sense. Tell me.

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Motivation by the Book

Motivation by the Book

“If only our employees were motivated, then we’d get the results we need.” How many times have you heard a similar statement at work?

Motivation–one of the most difficult pieces in the management puzzle. Most of us agree that motivation is a key to employee performance; our Management 101 textbooks taught us that. But after a few years in the trenches, trying to develop, reward, and improve people’s performance, we begin grabbing for any old bit of the motivational jigsaw. In frustration, we attempt to jam ill-suited pieces into place. As HRD professionals, our understanding of human behavior positions us well to be leaders in workplace performance. Now is the time to delve further than our business or psychology classes taught us about motivation.

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Money Equals Love

Money Equals Love

When we think of prosperity and of creating abundance, it’s easy enough to see how working at a job that we love helps us to earn more money then if we worked at a job we hated.  We can also see that if we add plenty of love and warm-fuzzies towards how we treat our coworkers, bosses, employees, and customers, then it makes sense that people will like doing business with us and we’ll again earn more money.  We can understand how putting our love into the product or service that we sell makes for a superior product or service and therefore raises the perceived value of that product or service.  Here’s the hard part… it holds true in our personal relationships too.

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Mentoring and Storytelling as Training Techniques

Mentoring and Storytelling as Training Techniques

Organizations are made up of a group of people brought together for a common purpose. Therefore, organizations are socially constructed realities. They exist in the minds of its members. Knowledge is a key asset that allows organizations to compete in the marketplace. Knowledge only exists in the minds of the people in the organization, and built up over time through relationships. How is this knowledge transferred to other people in the organization?

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Memories, Meanings and Lessons For Life

Memories, Meanings and Lessons For Life

Some places just feel like home even if you’ve never lived there. I can feel calm settle over me as I turn from the highway and see St. Joseph Convent perched in its solid position above the Pennsylvania Dutch countryside. Its three-story arms spread across the hill as if embracing the furrowed farmland below. The manure-covered fields puff pungent perfume into the April morning air. The dense pine trees planted by my grandfather are almost as tall as the bell tower. I don’t remember the pink and white dogwoods that blush next to the retreat center but then again, I have never been here in spring. An emergency calls me here now.

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Marketing Yourself

Marketing Yourself

Every good salesman knows that you must believe in your product or else be able to do a good job of acting like you do.  It’s no different whether you are marketing products, policies, revolutions, or people.  Marketing is marketing.  Overall image and believability is king.  So how does that play out when you are trying to market yourself?

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